You’ve built great services, now let’s make sure people can find them.
Fix the Foundation Before Chasing Rankings
My Technical SEO Audit reveals crawl, speed, and structure issues that stop search engines and clients from finding your business.
Winning SEO Strategies
Years in SEO
Technical SEO Audits
Why You Need This? Because a Weak Technical Base Breaks Great Content
Visitors complain your site is slow or confusing on their phones.
You just want someone to tell you what’s really wrong and how to fix it.
People can’t find your business on Google, even when you should be there.
Every update or new page makes things slower or breaks something else.
Your website looks great, but something under the hood keeps it from performing.
You’ve spent time and money on SEO, but the results just don’t show up.
Hi, I am Lorraine and I've Been an SEO Strategist for More Than 12 Years
Lorraine Pawell has spent over 20 years in marketing and more than a decade in SEO and content strategy, long enough to see that the secret to growth isn’t more tactics, tools, or traffic.
It’s clarity.
Somewhere along the way, many small business owners got the idea that success comes from doing everything – posting everywhere, chasing algorithms, and constantly creating. But in reality, it’s about refining your message, your strategy, and your focus.
She helps small business owners simplify their SEO and content to build websites and strategies that attract the right audience, convert more leads, and actually support their business long-term goals.
Because when your message is clear and your content works with intention, growth stops feeling like a guessing game.
If you’re ready to achieve results with intention, let’s make it happen.
Let’s make your content and SEO count.
How Your Business Benefits From a Strong Technical Foundation
SEE WHERE YOU STAND
Finally understand what’s slowing your site and how it affects your visibility.
STOP LOSING TRAFFIC
Fix the technical issues that silently push customers toward your competitors.
MAKE CONTENT WORK HARDER
Your blog and pages perform better once the technical foundation supports them.
FASTER LOAD, BETTER EXPERIENCE
Your visitors stay longer and convert more when your site loads in seconds.
SAVE TIME & MONEY
Avoid endless “trial-and-error” fixes with a clear, professional diagnosis.
CONFIDENCE IN YOUR WEBSITE
Know your site works exactly as it should fast, stable, and search-friendly.
What’s Inside Your SEO Technical Audit?
Technical Health Overview
Check of the invisible issues — slow pages, broken links, and redirect errors — that quietly drain your traffic and conversions.
Navigation & Structure Analysis
Your site’s hierarchy is reviewed to ensure search engines (and users) can move through it easily and understand what matters most.
Performance and Speed Testing
Comprehensive analysis of page speed, hosting, and media size, with clear recommendations to make your site fast.
Mobile Usability Review
From design to tap-targets, I make sure your site delivers a seamless experience on every device.
Search Appearance and Crawl Insights
See how your pages appear in search results, where you’re losing visibility, and how to make your listings more compelling.
Actionable Fix Plan
You’ll get a prioritized, plain-English roadmap, the exact order of fixes that will bring measurable improvement first.
Value
How Does It Work?
Book a Free Discovery Call
We start with a short call to understand your goals, current challenges, and what you’d like your website to achieve.
Technical Audit Execution
I run a deep technical analysis of your website — checking speed, structure, crawlability, mobile experience, and search visibility; to uncover the real issues affecting your performance.
Audit Results & Action Plan
You receive a detailed report with clear explanations and a prioritized roadmap, showing exactly what to fix first and why it matters.
Measure & Improve
Once updates are implemented, I track performance changes in visibility, speed, and engagement, ensuring your site stays optimized over time.
Start for Free!
Use my Complete SEO Audit Checklist to evaluate your website the way search engines do and spot the issues holding back visibility and leads.
What My Clients Have to Say
Lorraine is a great creative talent and pro technical SEO and content strategist. We worked closely on various projects for six years now and the quality of her work has always been superb. She is professional, able to deliver, reliable and confident. We were able to build a solid work relationship along the way. I highly recommend her services!
A while ago, I was really struggling keeping up with all the tasks related to the organic promotion of my business. I had no idea what content to create, when to publish, where, what format, how to optimize for SEO and I was always overwhelmed and stressed. After having the chance to work with Lorraine, things started to get clearer and in place. Now, I am well in advance with my SEO and content plan, well organized and I have more clients than ever before for my consulting business. I can’t thank you enough Lorraine.
Working with Lorraine was a great decision for our business expansion! Her expertise in technical SEO, content strategy and platform migration helped us achieve significant improvements in search rankings and organic traffic and migrating our site to a new platform. Thanks to her efforts, we’ve seen measurable growth in both traffic and revenue. Highly recommend her services to anyone looking to improve their digital presence!
Very thorough and diligent. Excellent technical SEO specialist and content strategy expert. One of our clients, a law firm, tripled their organic traffic under her lead in the first six months of working on their strategy and SEO.
Thanks to her deep knowledge of strategic marketing, content, and SEO, Lorraine led our team to achieve outstanding results for our company. She has an individual approach to each client, develop a unique strategy and implement it step by step.
Lorraine is a talented copywriter and resourceful content strategist and SEO expert. She has the confidence to know what she is able to deliver, never disappoints and performs even more than planned. She is reliable and professional in her dealings. I wouldn’t hesitate to recommend her.
Case Studies
Why Choose to Work with Lorraine Pawell?
- Deep expertise + Domain focus
- Agile & lean approach
- Cross-disciplinary perspective
- Strategist + practitioner
- Focus on impact over output
- Transparent & collaborative
Years of Marketing Experience
SEO & Content Strategy Projects
Industries
Experience
- Former Sales & Marketing Director in multinational company
- Former Managing Director of SMEs
- Former Managing Partner of marketing agency
- Marketing Expert Consultant for SMEs
Education
- MBA in Strategic Management
- HubSpot Certification - Inbound Methodology
- HubSpot Certification - Content Marketing
- HubSpot Certification - Email Marketing
- HubSpot Certification - SEO
- HubSpot Certification - Digital Advertising
- Google Certification - Google Analytics
- Google Certification - Google Ads Measurement
- Google Certification - Google Ads Search
- Surfer Certification
Industries
- Finance, Financial Markets, SaaS & FinTech
- Real Estate & Investments
- Digital Marketing
- Business & Entrepreneurship
- Legal
- Travel
- Translations
- Photography
- E-commerce
- Health & Wellness
What’s included in your Technical SEO Audit Services?
An in-depth analysis of your site’s technical health: speed, crawlability, mobile usability, and overall search performance.
What are the deliverables of your Technical SEO Audit?
You’ll receive a detailed Airtable/CSV report and a prioritized action plan outlining every technical issue and its recommended fix, plus a 30-minute walkthrough call to explain findings.
Why would I need a Technical SEO Audit?
Because even small technical errors – slow load times, broken links, messy navigation – can stop your site from ranking and frustrate visitors.
What’s the cost of a Technical SEO Audit?
Pricing depends on your website’s size and complexity. Most audits start from €1,000 and include full analysis, report, and consultation.
What industries do you work with?
I have extensive experience across more than 12 industries – finance, fintech, legal, SaaS, marketing, travel, e-commerce, dental, and business consulting.
How do I get started with your services?
Simply fill out this form or send an email at lorraine@marketingdigibook.com. I usually respond within 24h, and we can discuss the next steps.